Insta clean

Insta Clean is primarily a pet stain remover but also includes a large range of other stain removers and household cleaners. The stain remover category is filled with similar looking packaging so we wanted to create something that would let the brand stand out among the competition.

We were given the opportunity to completely rebrand and redesign the packaging. We had multiple rounds but these are my favorite options.

The mess makers series

Skittles Avengers Packs

Wrigley partnered with Marvel for Captain America Civil War to give away movie tickets and make promotional packaging. The idea behind this pack was to make it look like the rainbow was fractured into rays of light going multiple directions; similar to the plot of the movie that had the Avengers pitted against each other. 

Color test to show how the art would work across the range of different Wrigley gum and candy brands 

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Braun Special packs

I had the honor to work on a Braun special pack. I say honor because during the process I found out about the legendary designer Dieter Rams. He was the lead designer for Braun's product designs and print. I had no idea what a massive influence Dieter had on so many things that I truly admire. He came up with the ten commandments of design and he's the master of less is more. He's worth a google.

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